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Elegance served with a twist

SLS Dubai

The SLS Dubai Hotel & Residences is the first SLS property in the Middle East and will be sbe’s flagship project in the region. Fifth Estate was tasked with launching SLS Dubai, with a bang.

 

Fifth Estate faced the challenge head-on, with a tailored marketing campaign that presented not only the aesthetic differentiation points and the unique lifestyle experiences, but also the visionary concept and the extraordinary strategic worth of the project, in order to make it appealing to the target audience of investors, residents and guests, looking for something truly special and diverse in a sea of sameness and similarity.

Client / 

MNG

 

Location / 

Dubai

 

Category / 

Real Estate

BRAND STRATEGY

TONE OF VOICE

PRINT ADVERTISING

ONLINE ADVERTISING

BRAND IDENTITY

PHOTO PRODUCTION

PRINT PRODUCTION

E-BLASTS/NEWSLETTERS

WEB DESIGN & DEVELOPMENT

MARKETING FLOORPLANS

COLLATERAL DESIGN

COPYWRITING & SCRIPTING

VIDEO PRODUCTION

INTERIOR & EXTERIOR 3D

RENDERINGS 3D MAP DESIGN

INVESTMENT PAKC

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